Bríd O’Connell, CEO, Guaranteed Irish

From the iconic “G” on the shop window to a strategic powerhouse for a national supply chain, Guaranteed Irish is redefining what it means to support local. CEO Bríd O’Connell speaks with ROBBIE COUSINS about Guaranteed Irish House, the critical need for planning reform, and why the organisation’s mandate is focused on “Supporting business that supports Ireland” – and is the key to unlocking greater construction sector opportunities at pace.

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