Builders’ merchants Chadwicks Group has announced that Heiton Buckley in Knockmullen Retail Park, Gorey, has been rebranded to Chadwicks Gorey.
The rebrand of Heiton Buckley to Chadwicks Gorey is part of a nationwide rebrand by Chadwicks Group which started in 2018. This is the nineteenth branch to have undergone a refresh. While customers will experience a new and improved branch, the same great team will be there to advise them on all the best in building supplies, plumbing and DIY all in one place.
The newly rebranded Chadwicks Gorey has undergone an extensive refurbishment and has been revamped with customer experience in mind. Along with a new interior, customers will also see the introduction of new ranges across bathrooms, doors and floors, all showcasing the latest trends in DIY and home improvement.
Customers will also experience the newly upgraded showroom, which will be their new ultimate DIY destination. Inside the showroom, builders, renovators and DIY lovers will get to experience the latest innovations across all product areas, from extensive shower displays and must-have bathroom furniture to an enhanced power tool offering and a brand-new plant range in the branch.
New category signage
With the introduction of new category signage, regular customers will still be able to find their usual items with ease, enhancing their in-branch experience. A new paint counter has also been installed, which will be a one-stop-shop for all painting and protective coating needs. It will stock an extensive collection of new paint brands, varnishes and accessories, and customers can also avail of in-branch paint mixing services.
Just in time for the summer staycation season, Chadwicks Gorey will also have a wide-ranging selection of outdoor products, including a collection of decking, fencing and garden furniture, perfectly catered to every DIY enthusiast’s need. Now with customers staying at home more than ever before, the team of experts in Chadwicks Gorey will be able to provide expert advice, products and services, to make the most out of outdoor spaces.
A History in Gorey
The company has a long history in Gorey, having taken over from the McCormacks premises on the Main Street in 1996. In 2009, Heiton Buckley Gorey moved to its current premises in Knockmullen and has seen great success at the location. Since then, the branch has gone from strength to strength and employs 17 highly trained merchanting specialists across a variety of product groups. The expert team receives regular training on all the latest product innovations in the construction sector to ensure its customers can stay on top of the latest trends in the industry.
Commenting on the rebrand, Robert Deacon, Chadwicks Gorey Branch Manager, said: “Heiton Buckley in Gorey has had a wonderful history in the town, and the team and I are delighted to commence our new chapter as Chadwicks Gorey. While there may be a new name above the door, our familiar team of experts are still all on hand to serve our loyal customers of Gorey, and we look forward to welcoming everyone to the branch soon.”